STAKE YOUR CLAIM IN COVETED TERRITORY

It’s one of those not-to-be-missed opportunities. Announcing the official Inaugural Souvenir Program for the history-making 2012 tournament with our new title sponsor, Humana. Exciting? You bet.

The sponsorship increases the tournament’s exposure to a larger playing field, placing the program before a local, national and international audience. Even more, with Humana working closely with the Clinton Foundation to use the tournament to promote healthy living, there are multiple tie-in opportunities. This beautifully produced keepsake publication showcases more than 200 color pages of tournament history, PGA TOUR pro and celebrity pictorials, relevant articles and plenty more.

30,000 copies are distributed during December and January with 10,000 placed in guest rooms of 22 of the Coachella Valley’s most prestigious hotels and resorts. With pass-along readership, your advertisement will reach more than 250,000 visitors. Those are some numbers worth talking about. Call us today. And stake your claim.

• Minimum advertising space is a Full Page
• All advertisers receive a variety of tournament credentials
• Advertising rates:
  - Page: $3,000
  - Inside Covers and Facing Pages: $6,000
  - All rates shall be held for full term of contract
• Deadlines:
  - Space: October 24, 2011
  - Materials: November 1, 2011
• Tournament Credentials:
  - Advertisers receive twenty-four (24) Daily Tickets for each page purchased

DINING GUIDE

Restaurant advertisers are featured, at no additional charge, in the Dining Guide, a special editorial feature within the program’s Dining Section. The Dining Guide will be provided to all PGA TOUR, amateur and celebrity contestants, VIPs, hospitality sponsors, and media personnel.
Ample copies are distributed to each tournament course.

Contacts:

Jerry Schubert
Director of Sales
Direct: 760-346-8794
Toll-Free: 888-672-4673 Ext. 235
E-Mail: JSchubert@HumanaChallenge.com

MaryLou Goforth
Sales Associate
Direct: 760-346-6743
Toll-Free: 888-672-4673 Ext. 237
E-Mail: MGoforth@HumanaChallenge.com